BusinessPulse · Saxon AEO

When buyers ask AI who to hire, does it name you?

More buyers now ask ChatGPT, Perplexity and Google's AI answers for a recommendation. BusinessPulse shows you where you stand in minutes, for free. Saxon AEO is how we move the numbers.

The BusinessPulse free snapshot form
The problem

Search is turning into a conversation, and you might not be in it

A results page shows ten links. An AI answer names two or three businesses, or a directory, and the buyer stops looking. If your website does not answer the questions buyers ask, the AI quotes someone who does.

Directories win by default

AI tools often cite review sites and directories because they answer the buyer's question more directly than a thin service page.

Competitors get the referral

When you are not cited, someone else is. The snapshot names exactly who, question by question.

Rankings do not tell you

A business can rank well on Google and still be missing from AI answers. You need to ask the AI directly to know.

Step one · Free

The BusinessPulse snapshot

Tell us your business, website, main service and area. BusinessPulse writes 20 questions a real buyer would ask, asks them to AI search, and records every site it cites.

  • 20 real buyer questions for your service and area
  • Which questions cite your website, and which do not
  • The competitors and directories cited instead
  • A report link by email in a few minutes
  • No account, no card, no sales call required
Run my free snapshot
Step two · Saxon AEO

From snapshot to cited

BusinessPulse is the measurement. Saxon AEO is the service that does the work, measured the same way, so you see the change in the same report.

Full audit

More than 100 buyer questions across ChatGPT, Claude, Perplexity and Gemini, and a written plan to get your site cited. Included when you book a call.

Pages and fixes

Researched pages that answer the questions you are missing, structured data, and technical fixes so AI tools can read and trust your site.

Monthly re-measurement

Every month we rerun the questions against your baseline and show what moved, what did not, and what we are doing next.

Questions

Common questions

What is answer engine optimization (AEO)?

AEO is the work of making your business easy for AI assistants such as ChatGPT, Perplexity, Claude and Google's AI answers to understand, quote and recommend. It overlaps with SEO but focuses on being cited in the answer itself.

Is the BusinessPulse snapshot really free?

Yes. There is no account and no card. You enter your business, service and area, and a report link arrives by email in a few minutes.

Why does AI cite directories instead of my website?

AI tools quote pages that answer the buyer's question directly and that they can trust. Directories and review sites often do that better than a thin service page. Pages that answer real buyer questions, plus clear structured data, change that.

What does Saxon AEO cost?

The full audit is included when you book a call. Current monthly prices are published in the BusinessPulse cost guide.

Do I need a new website to improve my AI visibility?

Usually not. Most gains come from new pages that answer buyer questions and technical fixes to the site you already have. If a rebuild would help, we will say so and explain why.

Find out what AI says about you

Start with the free snapshot. If you like what you learn, book a call and we will run the full audit.